NABARD supported GI tagged traditional products from Tamil Nadu FY 2025-26AI Image: NABARD facilitates GI recognition for 5 traditional Tamil Nadu products — taking the state's total GI count to 74, second highest in India.

Published: June 17, 2026 |


Tamil Nadu has taken a significant leap in protecting its cultural and agricultural heritage. Five traditional products from the state have received Geographical Indication (GI) tags from the Geographical Indications Registry (GIR) under the Department for Promotion of Industry and Internal Trade (DPIIT), Ministry of Commerce & Industry — with active support from NABARD (National Bank for Agriculture and Rural Development).

With this latest recognition, Tamil Nadu’s total GI-tagged products now stand at 74, making it the second-highest state in India for GI-certified items, after Uttar Pradesh.

What Are the 5 New GI-Tagged Products from Tamil Nadu?

The five newly recognised products reflect Tamil Nadu’s rich tradition in handloom, agriculture, food, crafts, and cookware:

  1. Woraiyur Cotton Sari
  2. Kavindapadi Nattu Sakkarai (Jaggery Powder)
  3. Namakkal Makkal Pathirangal (Soapstone Cookware)
  4. Thooyamalli Rice (Traditional Rice Variety)
  5. Ambasamudram Choppu Samaan (Wooden Toys)

A Closer Look at Each GI-Tagged Product

1. Woraiyur Cotton Sari

One of Tamil Nadu’s most iconic handloom traditions, the Woraiyur Cotton Sari is woven by the Devanga Chettiar community in Woraiyur, Kottathur, Paithamparai, and surrounding areas in Tiruchi district. Its distinctive Korvai border features continuous block-colour patterns with geometric motifs — including mango, bangle, and pearl designs. The tradition dates back to the Chola Empire, making it a living piece of South India’s textile history.

2. Kavindapadi Nattu Sakkarai (Jaggery Powder)

This golden-brown, naturally sweet jaggery powder comes from the Erode district’s Kavindapadi belt, supported by the Lower Bhavani Project canal irrigation. The GI application was filed by the Tamil Nadu State Agricultural Marketing Board with support from NABARD and the Madurai Agri Business Incubation Forum (MABIF) — highlighting NABARD’s direct role in this recognition.

3. Namakkal Makkal Pathirangal (Soapstone Cookware)

A traditional cookware crafted from soapstone, this product is corrosion-resistant, non-toxic, and ideal for cooking with tamarind and lime-based dishes. It is also safe for storing pickles, milk, and curd. The application was supported by the Namakkal Stone Products Manufacturers & MSME Technology Development Centre.

4. Thooyamalli Rice (Pearl Rice)

Known as “pearl rice” for its shiny, fragrant grains, Thooyamalli Rice is primarily cultivated in Kancheepuram district. With a Samba crop duration of 135–140 days, it is rich in fiber, protein, iron, and calcium — and notably has a low glycemic index, making it especially beneficial for people with diabetes.

5. Ambasamudram Choppu Samaan (Wooden Toys)

These brightly coloured miniature wooden toys — shaped like kitchen utensils and spinning tops — are crafted in Ambasamudram, Tirunelveli district. Traditionally made from Neolamarckia cadamba, teak, and rosewood, artisans now also use rubberwood and eucalyptus. The application was supported by Poompuhar, Tamil Nadu’s government handicrafts body.


What Is a GI Tag and Why Does It Matter?

A Geographical Indication (GI) tag identifies a product as originating from a specific region, where its quality, reputation, or characteristics are linked to that geographical origin — similar to Darjeeling Tea or Basmati Rice.

In India, GI tags are governed by the Geographical Indications of Goods (Registration and Protection) Act, 1999, administered by the DPIIT. The Geographical Indications Registry is based in Chennai and aligns with the WTO TRIPS Agreement. Each GI tag is valid for 10 years and is renewable.

Key Benefits of GI Tags:

  • Economic: Boosts marketability, exports, and income for local producers
  • Cultural: Preserves traditional knowledge, skills, and regional identity
  • Legal: Protects against counterfeiting and unauthorized use
  • Developmental: Promotes rural livelihoods and supports Atmanirbhar Bharat

NABARD’s Role in Strengthening Tamil Nadu’s GI Ecosystem

NABARD has been a key enabler in Tamil Nadu’s GI journey — providing financial support, facilitating GI applications, and building market linkages for traditional products. The recognition of Kavindapadi Nattu Sakkarai is a direct result of NABARD’s collaboration with local farming bodies and the state agricultural marketing board.

Nationally, NABARD has supported over 464 GI product proposals across India, of which 139 have successfully received GI certification — a testament to the institution’s commitment to rural cultural heritage and economic empowerment.


Tamil Nadu — A GI Powerhouse

With 74 GI-tagged products and counting, Tamil Nadu continues to lead in protecting its diverse cultural and agricultural legacy — from Kancheepuram silk to Tanjore paintings to Pearl Rice. The state’s ranking as second in India for GI products reflects both its rich traditions and proactive institutional support.

For artisans, farmers, and weavers across Tamil Nadu, these GI tags are more than just certificates — they are a passport to global markets and a shield for their generational heritage.


Sources: DPIIT, NABARD, Geographical Indications Registry | Digital Waves News covers business, agriculture, and current affairs shaping India’s future.

By CHANDRA

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